Sick kids and indies win with Humble Bundle’s record $2.37 million haul

Dec
28

Sick kids and indies win with Humble Bundle’s record $2.37 million haul

The Humble Indie Bundle #4 topped all previous sales records, bringing in a grand total of $2,372,209.97brony Sick kids and indies win with Humble Bundles record $2.37 million haul

By offering a fantastic lineup of indie action titles (and eventually adding the entirety of Bundle #3 and soundtracks for all of the games), the Humble Indies managed to sell 435,236 packages during their 2-week promotion.

Big donors increased dramatically this year, with the Humble Brony Bundle topping the chart with a whopping $16,005.27 contribution, pooled from more than 1000 individual donations by the My Little Pony fanbase. This was nearly twice what Minecraft creator Notch chipped in, a non-trivial $8,542.00. A twitter-initiated wager between these two top donors resulted in Notch pledging to watch several episodes of the equestrian-themed cartoon.

Among the rank-and-file purchases, there were few surprises, with Linux users paying the highest price per package ($10.45 average), more than double what Windows users offered ($4.87). Mac users rounded-out the middle of the spectrum at an average price of $7.61.

The Humble Indies have not shared the breakdown of donations among the developers, charities, and overhead, but it is likely that the bundle’s success helped the Child’s Play charity reach its goal of $2.2 million this season.

We have no idea when the next Humble Indie Bundle will emerge, but other groups are following in their footsteps. Indieroyale.com had their own collection up for grabs this holiday season, and will be launching their New Year’s bundle within a week.

17el bronies s625x448 152476 580 300x214 Sick kids and indies win with Humble Bundles record $2.37 million haul

Obviously I'm not a Rainbow Bright fan

 

About Kristen Maxwell

Kristen is a dormant volcano of creative awesomeness. One of these days he is going to erupt into a giant explosion of compelling audio-visual masterpieces. Until that day, he bides his time as a floundering father of two boys, an insular geek, and a purveyor of crudely fabricated multimedia experiences. Kris contributes regularly through the “Prattle” podcast, as well as the animated feature, “Scribble.”

6 Comments

  • fm
    Dec 28, 2011 @ 14:04 pm

    Aww, come on. There are tens of thousands of images from the new and good MLP floating around (google image search “Friendship is Magic”, for starters). This dancing hippo thing you’re showing is like waving Casino Planet at a b*g fanboy.

    $16k should at least get us a real pic. Otherwise, thanks for the mention. I was in for $20.

    Reply
    • Kristen.Maxwell
      Dec 28, 2011 @ 14:25 pm

      done.

      Reply
  • Jordan
    Dec 28, 2011 @ 17:53 pm

    The caption of that image says “Obviously I’m not a Rainbow Bright fan”. The character in that picture is Rainbow Dash, not Bright.

    Reply

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